Pr suisse becomes patronage partner of Flinxio
Lucerne/Baden AG - The Swiss Public Relations Association pr suisse is actively supporting the B2B search portal Flinxio in designing and refining its range of services for the marketing industry. The aim is to improve the quality of search results.
Pr suisse and Flinxio are joining forces. With this new collaboration, the Lucerne-based neutral B2B search portal aims to improve the search for service providers in the Swiss advertising market, announced a statement. Flinxio, the Baden-based umbrella organization for communications professionals from agencies, companies, and organizations, is now supporting the needs-oriented further development of the search portal as a patronage partner.
«Especially in times of AI, we need more transparency in the industry again,» Rico Löhrer, Managing Director of pr suisse, is quoted as saying. «This also includes a trustworthy search portal for services.» For Flinxio Founder and CEO René Amstutz, the partnership with pr suisse is «invaluable». He explains that «by incorporating the association's expert knowledge directly into our portal, we can increase the quality of the search results and strengthen trust in the long term.»
A core aspect of the new partnership is securing professional expertise, Flinxio writes. Accordingly, pr suisse will actively support Flinxio in shaping and sharpening its public relations service catalog. The aim is to ensure that the listed services reflect the current requirements of the industry.
